Create free logos, icons, vectors, graphics, and stock images with the three top-rated Photoshop-like graphic design tools. Graphic design programs allow you to create branding elements such as company logos, banners, and icons and design assets and promotional materials for various online and offline marketing and advertising campaigns.
Graphic designers and other creative professionals can use these tools to create 2D or 3D images, vectors, diagrams, presentations, landing pages, advertisements, and other graphic content. However, not all small businesses can afford a paid graphic design tool like Photoshop. If this is your case and you are looking for an alternative, we recommend using free software that meets your needs without making significant investments.
In alphabetical order, this article presents three top-rated graphic design programs on Capterra Italia. To compile this list, we looked at free software similar to Photoshop with an overall user rating of at least 4.5 out of 5 stars. These graphic design solutions for small and medium-sized businesses (SMBs) are available in Italy, offering a free version and several key features, including integrated computer-aided design (CAD) tools and templates. You can see the full methodology at the end of this article.
- Overall rating: 4.7/5
- Ease of use: 4.7/5
- Customer Service: 4.4/5
- Features: 4.5/5
- Value for money: 4.6/5
Canva is an online graphic design program with presentation tools, motion graphics, audio and video support, artificial intelligence (AI)–powered presenters, logo generators, and social media widgets. This platform allows users to create prints, slides, logos, icons, and more. It also supports many languages and third-party integrations. It includes a stock image library, a drag-and-drop editor, the ability to import and export content, custom fonts, and several sharing and publishing options.
Canva offers free access to many photographs, templates, graphics, AI tools, and up to 5 GB of storage space. It also offers students a free 30-day trial period and a free version. The Canva Pro plan offers branding, image resizing, premium AI tools, one-click background removal, video and audio sync, a social posting schedule, and 1TB of cloud storage. The Canva Teams plan offers team reporting and insights, real-time collaboration tools, single sign-on (SSO), and 24/7 customer support.
- Overall rating: 4.6/5
- Ease of use: 4.5/5
- Customer Service: 4.3/5
- Features: 4.5/5
- Value for money: 4.8/5
Photopea is a free graphic design solution for image processing, animation, and web page design. Includes custom fonts and built-in templates to create social media posts, printables, mockups, invitations, and cards. Users can import content, apply filters and effects, and add text and layers to their projects. Equipped with a drag-and-drop editor, this software supports many languages and allows you to export files in various formats, including PSD, AI, and XCF. SMEs can also integrate the software with third-party applications using APIs.
Photopea is free to use; however, the interface of this option features advertisements. To eliminate them, plans enabled for up to 50 users are available at varying rates based on the number of users. Customer support is provided through video tutorials and documentation, except for paid plans, which offer priority support via email. The self-hosted version of Photopea includes two free updates per year.
- Overall rating: 4.5/5
- Ease of use: 4.6/5
- Customer Service: 4.0/5
- Features: 4.3/5
- Value for money: 4.4/5
Pixlr is a professional image editor that allows graphic designers to produce promotional content, such as brochures, business cards, collages, newsletters, presentations, and social media posts. Other exciting features include pre-built templates, presentation tools, and custom fonts. This multilingual graphic design software uses AI technology and a drag-and-drop editor to remove backgrounds, adjust images, and apply filters and effects. It also includes three-dimensional (3D) content and a tool for importing and exporting content.
With ads, the accessible version of Pixlr supports a single user, allows up to three saves, and includes access to AI content and basic features. The Plus plan removes the save limit and ads and supports mobile apps. Premium plan users also get video tutorials, an entire library of stock content, better image resolution, and a 30-day free trial. Finally, the team plan includes team management tools and priority customer support.